It's all about solving problems, not implementing features
METHOD TO THE MADNESS
Joell loves problems, the bigger the better. She specializes in bringing order to chaos and approaches each new project with the same process: understand, iterate, and execute.
From hustling with startups in Silicon Valley to leading strategic initiatives for Fortune 500 companies, she takes pride in her ability to connect with clients to serve as a true partner to reach their goals.
DO THE RIGHT THING.
With over 12 years of experience designing and launching new products in tough markets under her belt, Joell leverages a background in Product Development and Human Centered Design to help clients dream bigger and build a stronger understanding of their customers and users.
A marketer at heart, Joell has an insatiable appetite for learning and an endless supply of curiosity that has led her to explore creative outlets outside of technology, like blowing glass, sandblasting and woodworking.