ANA Recognizes Elevated Third as a Two-Time Finalist at the 46th Annual B2 Awards
Denver, CO – May 19, 2022 – Elevated Third, a global B2B digital strategy and Drupal development agency, celebrates its recognition by the Association of National Advertisers (ANA) as a finalist in two ANA B2 Awards categories for its website redesign work with Finastra and Sinch. The annual list recognizes excellence in results-driving marketing and is considered the industry’s most prestigious, peer-reviewed program dedicated solely to B2B marketing and communications.
“This is an honor for our team, and I would also like to congratulate our great clients, Sinch and Finastra. We love to help them tell their story,” said Jeff Calderone, CEO of Elevated Third.
The awards theme this year reflects the transforming, reimagined marketing industry of tomorrow. Elevated Third is nominated as a finalist for the following clients, in two different categories:
Category: Corporate or Brand Website
Finastra, global provider of fintech applications and marketplaces, tapped Elevated Third for a website redesign to activate its corporate brand refresh with a focus on customer experience, conversion, and performance. The new corporate website enables Finastra to attract customers across the globe, educate buying teams, and ultimately generate new business for the company. Elevated Third defined fintech marketing with the new Finastra.com digital experience, designed for growth, and delivered a strong 18% increase in initial leads post launch.
Category: Customer Experience
Sinch, global leader in cloud communications for mobile customer engagement, needed to build U.S. brand affinity with a new website that would take the company vision and customer experience to the next level. A collaborative, international effort culminating in a completely new Sinch.com experience designed from the ground up—one rooted in simplicity and engaging storytelling. Elevated Third helped to redefine Sinch’s web experience to drive leads and future growth, with an exceptional 60% increase in initial leads post launch.
Winners (Gold, Silver and Bronze) will be announced later this month on May 24 at the 2022 ANA B2 Awards Gala in Scottsdale, Arizona.
Elevated Third is a digital agency that blends strategic thinking with technical doing to solve today's enterprise B2B problems. Since 2004, Elevated Third teams have worked across B2B sectors— from fintech to edtech and every kind of SaaS in between—to help solve the most complex marketing, strategic, and digital transformation problems facing enterprise organizations. From Drupal development, UX and design, to demand generation and ABM consulting, Elevated Third is the B2B agency companies trust to get it done.